• Press Releases
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Beachbody Hosts Infomercial & Media Training by Direct Response Academy
(Santa Monica, California) The Direct Response Academy’s DRTV Management Boot Camp with Advanced DRTV Media & Logistics will be held from December 7-9 at the Santa Monica offices of Product Partners, LLC. Product Partners’ product line, Beachbody, is among the greatest fitness infomercial success stories.
DRTV Course on Nutraceuticals Premieres in New York // 05.21.08
"... Direct Response Academy CEO Greg Sarnow will lead a “DRTV Management Boot Camp”, tailor-made for nutraceutical and cosmeceutical products. For the first two days, participants will explore creative strategies and best practices for..."
Greg Sarnow at '08 Response Expo in San Diego // 04.30.08
"Sarnow sits on the DRMA’s Educational Advisory Board and is largely responsible for the content of this year’s education sessions. Greg is leading two..."
Greg Sarnow Joins Housewares Panel Session // 03.11.08
"Sarnow is set to participate in the 'Inventors Revue', a unique session at the 2008 International Home & Housewares Show at McCormick Place in Chicago... Sarnow will join the panel of direct response television advertising experts for the fast-paced, American Idol-style seminar."
Press Release Archives
• Article Archives
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Measuring DRTV Profitability
• DRA At The Show
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DRA at ERA Annual Convention in Las Vegas
• Industry News
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