Simply The Most Effective Field Training in Direct Response

If you have just three or more employees in need of direct response training, particularly when there is an existing project, then Direct Response Academy’s on-site training is most likely your best, most cost-effective solution for direct response training and experienced project assistance.

All of Direct Response Academy's course curriculums are available in On-Site Training format, and fully customizeable to meet the specific needs of your organization's DRTV initiatives.

__________________________________________________________________

The On-Site Training offered by Direct Response Academy is by far the most project-specific training that you or your staff can get anywhere in the direct response industry today. Just choose your particular area of focus:

DRTV Management Boot Camp
The most detailed and complete overview of DRTV campaign management available in the industry, offering course certification in a 2-day training intensive

DRTV Back-End Management: Where Profits Are Won Or Lost
An intense 2-day training seminar focusing on media, telemarketing and fullfillment as they relate to getting the best end results from your DRTV campaign

Winning the Media Game
A 2-day training intensive covering every aspect of media buying, testing and management for a successful campaign

Total Call Center Telemarketing Training

The Direct Response Academy now offers Total Call Center Training for marketers that need to improve Sales agent performance. From management to the agents answering calls, we help marketers grow their results by:

training agents directly on our unique Consultative Sales Process

increasing conversion and average sale

writing scripts that increase sales

building the reporting tools that monitor results across agencies

DR Financial Management: From Scorekeeping to Strategy
Designed for Project Leaders, successful entrepreneurs and CFOs of direct response projects, this one-day course is specifically geared to address the financial requirements and best practices for your in-house direct response initiatives.

Bringing Your Media In-House
Your team will work with sought-after industry veteran Greg Sarnow to determine your company's unique considerations, like workflow, media buying and testing, and financial accountability as they relate specifically to bringing the DRTV Media function under your own corporate roof.

In preparation for training your group (and de-mystifying your direct response marketing project) at your premises, the Direct Response Academy has developed a questionnaire that gets distributed to each training participant. Once the Direct Response Academy receives these completed questionnaires, further discussion takes place with your company’s “point person” to determine which areas are best to focus on.

This questionnaire drills down to the specific areas and issues that your group sees itself needing help in, and thus acts as a guide for instruction so we can all hit the ground running from the first moment. In large part, the success of your company’s on-site training, and later success for your direct response initiative, depends upon this preliminary “discovery” process.

At the time we discuss your company’s questionnaire feedback, a certain amount of time is set for the training, usually covering two to three consecutive days depending on group size and project complexity. Our instructor flies in the night before training, and the rest, as they say, is direct response history. If you follow the Academy’s methodology for this training, your group’s understanding of your direct response project, and of direct response marketing in general, will never be the same.

Any one of the Direct Response Academy courses offered can be made available in the on-site training format. Many clients start by choosing one of these courses and using the on-site training questionnaires to further refine a course curriculum to meet specific needs.

Only have two people on staff that need the training? Invite one or more of your existing direct response vendors (producer, media buyer, etc.) to your premises to participate in the training along with you.

If you are interested in transforming the results of your direct response initiative, and the related knowledge and skill you get from your staff and vendors, then consider the effect of best practices, industry “secrets” and time-tested strategy available through Direct Response Academy’s On-Site Training program.

For more information concerning Dr Academy's On-Site Training options, contact the Direct Response Academy right away at 512-301-5900.