Direct Response Marketing - Project ManagementDirect Response Marketing - Courses & TrainingDirect Response Marketing - Feasibility
Telemarketing Training
 






Courses Provided By
Direct Response Academy:


DRTV Management Boot Camp

DRTV Back-End Management:
Where Profits Are Won or Lost


Winning the Media Game

DR Financial Management:
From Scorekeeping to Strategy


Bringing Your Media In-House




2008/2009
Course Schedule:

October 28-29, 2008
DRTV Management Boot Camp
Santa Monica, CA

October 30, 2008
DRTV Back-End Management
Santa Monica, CA

December 3-4, 2008
DRTV Management Boot Camp
(bonus: Xtra DRTV
Media Buying Feature)

Philadelphia, PA

January 21-22, 2009
DRTV Management Boot Camp:
Customer Acquisition

Miami, FL

January 23, 2009
DRTV Back-End Management
Miami, FL

March 10-11, 2009
DRTV Management Boot Camp
Austin, TX

March 12, 2009
DRTV Back-End Management
Austin, TX

April 7-8 , 2009
Winning the Media Game
Santa Monica, CA

April 28-30, 2009
USA Marketplace
Geneva, Switzerland
Chamonix, France

DRTV Is More Than Just Getting Them To Call --
You've Still Got To Make The Sale!

Imagine spending $30,000 - $100,000 producing a spot, or $150,000 - $500,000 producing an infomercial, and having your potential customers' first contact with your company be an $8-12 per hour telemarketer.

The Direct Response Academy offers Telemarketing Training for marketers that need sales agents instead of order takers or interactive voice recognition (IVR).

_________________________________________________________________
Related Links & Courses::
>> On-Site Training with DRA
>> DRTV Fulfillment
>> DRTV Back End Management: Where Profits Are Won Or Lost
>> Choosing The Right Service Providers
>> Telemarketing
_________________________________________________________________

 

You’ve made an infomercial or DR Spot that achieved is first goal, to get the phone to ring.  Now that the phone is ringing, you suddenly realize that your Direct Response  Telemarketing Agency can’t handle all the calls you are getting because you have a soft offer or a No-Risk Free trial offer, that needs a sales person to close the deal.  The signs of this happening are:

  • The abandonment rate goes up
  • you’re losing calls
  • your conversion rate decreases
  • the average ticket on the sales you get go down as well

Your first thought is that surely if the agents are all familiar with your product and its benefits, you can turn this around.

Having more than one Telemarketing Agency is common for successful soft offers.  But it is also common that one agency performs better than others hired later in the campaign.  Getting each agency to achieve the results necessary for your roll-out is critical.

The Direct Response Academy now offers Total Call Center Training for marketers that need to improve Sales agent performance.   From management to the agents answering calls, we help marketers grow their results by

  • training agents directly on our unique Consultative Sales Process
  • increasing conversion and average sale
  • writing scripts that increase sales
  • building the reporting tools that monitor results across agencies

Whether you have one agency or five, in English or Spanish, 50 agents or 1000, our training will increase your results, GUARANTEED.

The Direct Response Academy has trained many Telemarketing agencies that take in-bound calls and have helped many clients improve results.  Success only occurs when you can impact the agents selling habits and routines with proper sales training and increasing their knowledge base of the product or service simultaneously.

Telemarketing agencies hire us because we give them the edge in their quest to out-perform other agencies.  Marketers hire us because they want to buy more media and can only do that when call center results don’t fluctuate from one agency to the other.

The Direct Response Academy’s Telemarketing Training is tailor made for each client's specific needs.  It involves working closely with our clients and training call center agents on-site.  For more information about our Telemarking Training, call us at 512-301-5900 and ask for Greg Sarnow, CEO of the Direct Response Academy.


________________________________________________________________

For more information on Telemarketing for DR campaigns, contact the Direct Response Academy and ask for Greg Sarnow.